Google looks at more than your profile. When your business name, address and phone appear consistently across other websites, Google trusts it more. These mentions are called citations.
The most useful listings in India
- Justdial — still widely used across categories
- Sulekha — services and home services
- IndiaMART — manufacturers, wholesalers, B2B
- Zomato and Swiggy — restaurants and cafes
- Practo — doctors and clinics
- UrbanCompany — salons and home services (if you work with them)
- Facebook page and Instagram profile with your address and phone
- Apple Maps and Bing Places — free and quick to set up
- Industry associations and local chambers
The golden rule: be consistent
Use the exact same:
- Business name (as on your signboard)
- Address (same format, same pin code)
- Phone number
- Website
Even small differences ("2nd Flr" vs "Second Floor") are fine, but different phone numbers or old addresses cause confusion.
Clean up old listings
Search your business name and old phone numbers on Google. Update or remove listings that show old details.
Quality over quantity
A handful of accurate, relevant listings beats hundreds of spammy directory submissions.
Citation clean-up is included in our GBP SEO service.
Want to rank higher on Google Maps?
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Check my ranking freeFrequently asked questions
Do I need to pay for Justdial to help Google?
No. A free, accurate listing is enough for consistency. Paid plans are for leads on Justdial itself.