15 Google review reply templates for local businesses

Replying to every review takes a few minutes a day and pays off in trust. Here are templates you can personalise. Always add the customer's name and one detail from their review.

5-star reviews

1. "Thank you, [name]! We're so happy you enjoyed [detail]. See you again soon!"
2. "Thanks for the lovely review, [name]. Our team will be thrilled to read this."
3. "[Name], thank you for choosing us for your [service]. It was a pleasure!"
4. "We really appreciate you taking the time, [name]. Glad [detail] worked out perfectly."
5. "Thank you! Reviews like yours help other families in [area] find us."

3–4 star reviews

1. "Thanks for your feedback, [name]. We're glad you liked [detail], and we're working on [issue]."
2. "Thank you, [name]. We'd love to earn that 5th star next time — please ask for [person] on your next visit."
3. "We appreciate the honest review. We've shared your note about [issue] with our team."

1–2 star reviews

1. "We're sorry to read this, [name]. This isn't the experience we want for anyone. Please call us on [number] so we can make it right."
2. "Thank you for telling us. We've looked into [issue] and made changes. We'd value a chance to show you."
3. "Hello, we couldn't find a visit matching your details. Please contact us on [number] so we can understand what happened."

Reviews with no text

1. "Thank you for the 5 stars, [name]!"
2. "Thanks for rating us, [name]. We'd love to hear more about your visit anytime."

Reviews mentioning a staff member

1. "Thank you, [name]! We've passed your kind words to [staff name]."

Reviews in another language

1. Reply in the same language if you can — customers love it (Kannada, Hindi, Tamil, Telugu).

Frequently asked questions