For some searches, Google now shows an AI Overview — a summary written by AI — above the usual results. For local businesses, this raises a question: will customers still find you?
What AI Overviews do
They summarise information from across the web to answer a question. For local-intent searches, Google's map results and business profiles remain a key part of the page.
What it means for you
- Your Google Business Profile is still central — it's Google's own business data.
- Clear, helpful website content can be used as a source.
- Reviews that describe your strengths help Google understand what you're good at.
How to stay visible
- Keep your profile complete and accurate.
- Encourage detailed reviews (customers mentioning services and experience).
- Answer common customer questions on your website.
- Keep listings consistent across the web.
What not to do
Don't chase tricks. The businesses that do well are the ones with the clearest, most trustworthy information.
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